Research the Library and provide at least 1 example of how a real company has used each of the following multivariate techniques: factor analysis, multi-dimensional scaling, and cluster analysis.

MGMT600-1404A-02
Applied Managerial Decision-Making
Phase 4
Individual Project
Deliverable
Length: 400-600 words

Weekly tasks
or assignments (Individual or Group Projects) will be due by Monday and late
submissions will be assigned a late penalty in accordance with the late penalty
policy found in the syllabus. NOTE: All submission posting times are based on
midnight Central Time.

You’re in a
brainstorming session at WidgeCorp, where no idea is too outrageous. You’re
discussing penetration in the school lunch market. Ideas around school lunch
subsidies, Internet subsidies, and Internet target marketing are being
discussed. As the end of the meeting, the group asks you to prove or disprove
some assumptions by looking at correlations.
First,
acquaint yourself with the Internet subsidy issue by reading the article
Closing the Digital Divide: Internet Subsidies in Public Schools by Austan D.
Goolsbee and Jonathan Guryan

Next,
download the Variable comparison chart. Based on the findings as reported in
this article, prepare a chart similar to the one in the downloaded file to
indicate if the correlation between Variables A and B were found to be
positive, negative, or minimal.
1500-3000 words individual
portion
Details:
Weekly tasks
or assignments (Individual or Group Projects) will be due by Monday and late
submissions will be assigned a late penalty in accordance with the late penalty
policy found in the syllabus. NOTE: All submission posting times are based on
midnight Central Time.

A high-end
market research firm has contacted your boss and is trying to sell some
business to your organization. Upper management does not want to appear
incompetent, so they have asked you to research and explain three major ways
multivariate statistics are used in a business.

Small Group
Discussion

Research the
Library and provide at least 1 example of how a real company has used each of
the following multivariate techniques: factor analysis, multi-dimensional
scaling, and cluster analysis. Companies that provide statistics software
websites and market research firm websites usually include case studies and
customer testimonials.

However, It
can actually be quite difficult to find specific examples of companies that use
this technique since companies dont often write about this or make it public
knowledge. You can find articles about multivariate technique topics in the
librarys business-related database, Business Source Premier and write about
that.

Read the
postings of all group members and decide as a group which technique is
preferred by the group and which example best illustrates the use of this
technique.

In your own words, explain what it means if the correlation
of 2 variables is positive, negative, or minimal (close to 0) and give an
example of each.
Individual Portion

For the individual portion of this project, on your own,
write a 1500-3000 word summary explaining to upper management the chosen
multivariate technique, how it is different than the other 2 techniques, how at
least one other real-life company has used this technique to address a business
problem and how that technique might be used at your own organization.MGMT600-1404A-02
Applied Managerial Decision-MakingPhase 4
Individual ProjectDeliverable
Length: 400-600 wordsWeekly tasks
or assignments (Individual or Group Projects) will be due by Monday and late
submissions will be assigned a late penalty in accordance with the late penalty
policy found in the syllabus. NOTE: All submission posting times are based on
midnight Central Time.You’re in a
brainstorming session at WidgeCorp, where no idea is too outrageous. You’re
discussing penetration in the school lunch market. Ideas around school lunch
subsidies, Internet subsidies, and Internet target marketing are being
discussed. As the end of the meeting, the group asks you to prove or disprove
some assumptions by looking at correlations.First,
acquaint yourself with the Internet subsidy issue by reading the article
Closing the Digital Divide: Internet Subsidies in Public Schools by Austan D.
Goolsbee and Jonathan GuryanNext,
download the Variable comparison chart. Based on the findings as reported in
this article, prepare a chart similar to the one in the downloaded file to
indicate if the correlation between Variables A and B were found to be
positive, negative, or minimal. 1500-3000 words individual
portionDetails:Weekly tasks
or assignments (Individual or Group Projects) will be due by Monday and late
submissions will be assigned a late penalty in accordance with the late penalty
policy found in the syllabus. NOTE: All submission posting times are based on
midnight Central Time.A high-end
market research firm has contacted your boss and is trying to sell some
business to your organization. Upper management does not want to appear
incompetent, so they have asked you to research and explain three major ways
multivariate statistics are used in a business.Small Group
DiscussionResearch the
Library and provide at least 1 example of how a real company has used each of
the following multivariate techniques: factor analysis, multi-dimensional
scaling, and cluster analysis. Companies that provide statistics software
websites and market research firm websites usually include case studies and
customer testimonials.However, It
can actually be quite difficult to find specific examples of companies that use
this technique since companies dont often write about this or make it public
knowledge. You can find articles about multivariate technique topics in the
librarys business-related database, Business Source Premier and write about
that.Read the
postings of all group members and decide as a group which technique is
preferred by the group and which example best illustrates the use of this
technique.In your own words, explain what it means if the correlation
of 2 variables is positive, negative, or minimal (close to 0) and give an
example of each.Individual PortionFor the individual portion of this project, on your own,
write a 1500-3000 word summary explaining to upper management the chosen
multivariate technique, how it is different than the other 2 techniques, how at
least one other real-life company has used this technique to address a business


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